Helping ambitious brands move forward.
I’m Husham, an independent Creative Director and designer working across strategy, identity, creative direction and digital experiences; connecting thinking, design and delivery from first idea to final experience.
Currently taking on new collaborations for September 2026 and beyond.
Selected Projects
(3)
A selection of projects spanning brand identity, digital experiences and creative direction.
[2023–2026]
Anyfin
Anyfin is a fintech company that leverages innovative technology to revolutionize the way consumers manage their personal finances.
[Year]
2021–2023
[Project Focus]
Härryda
Härryda Hockey Club, founded in 1986, plays in Division 3 in Sweden.
[Year]
2024
[Project Focus]
Smarkify
A Marketing as a Service agency offering 10 experts for the price of one employee!
[Year]
2024
[Project Focus]
Services
Taking on projects
Available for defined projects, embedded collaborations and ongoing creative partnerships.
Brand Identity
Helping brands define who they are through strategy, positioning, identity and creative direction that create clarity, character and recognition.
- Strategy
- Brand Identity
- Creative Direction
- Art Direction
Digital Experience
Helping brands connect with people through Digital products, websites, campaigns and communication designed as one coherent brand experience.
- Digital Experience Design
- UX/UI
- Website Design
- Webflow Development
- Design Systems
- Campaign
- Marketing Design
Let's build something
meaningful together
Available for defined projects, embedded
collaborations and ongoing creative partnerships.
Originals
Alongside my client work, I build independent ideas, productsand experiences.
halvtid
Independent creative studio working at the
intersection of sport, culture, and movement.
Lab
Experiments, ideas
and work in progress.
About me
I’m Husham, an independent Creative Director and designer based in Stockholm, Sweden.
My background spans in-house, consulting and independent roles, working across brand identities, digital products, websites, campaigns and creative systems. Today, I partner with founders, in-house teams, studios and agencies to help shape brands from the thinking behind them to the experiences people interact with.
I work somewhere between strategy and execution. I like getting close to the problem, finding the idea that gives everything direction, then staying involved as that idea becomes identity, communication and digital experience.I don’t see branding and digital as separate disciplines. A brand is the sum of how it thinks, looks, speaks and behaves, and the strongest ones carry that same character through every single touchpoint.
That’s the kind of work I’m interested in building: clear in its thinking, distinct in its expression and made to last.
Journal
Thoughts on branding, creative direction, building things and the process behind meaningful work.
To do list
[3 items]
consistency
The brands I remember most are rarely the loudest. They are the ones that repeat the same idea well, for a long time.
